A letter from the founder.

Most software is an afterthought.

There’s the app you add to your store and hope for the best. The one that slows down your site. The one that breaks your discounts, and you never noticed. The one you have to stay up until midnight to turn on, because it lacks the simple dignity of a scheduler.

This has become normal. It shouldn’t be.

We believe in building tools, not trade-offs.

At Orchard Supply Co. we craft software with intention. Every feature is considered. Every line of code is held to a standard. We are obsessed with the details, because we know they are not details. They are the key to a great experience.

Performance is a feature.

We know every second costs you money. Our apps are engineered to be fast, light, and efficient. We preload, we cache, and we obsess over latency so your customers never have to wait.

Transparency is a requirement.

Our apps do what they say they do. Nothing more. We don’t touch your discounts unless you ask us to. We build with real, server-side validation, not clever tricks. You should feel confident in the tools you use.

Thoughtfulness is the standard.

Features like scheduling and previewing aren’t afterthoughts; they are fundamental. Your tools should work for you, on your time. We build the features we always wished we had when we were running our own store.

I’ve spent twenty years as a developer, a designer, a UX lead, and an ecom owner. I started Orchard Supply Co. to solve the problems I kept seeing. To build the kind of tools I always wanted to use.

This is a workshop, to build a new generation of software for Shopify. Tools that are powerful, professional, and a genuine pleasure to use.

Our first offering is Sprout.

It’s built around a simple, powerful idea: implementing generosity to grow. Instead of a hard upsell, Sprout creates a series of reward tiers for your customers to unlock during their purchase. It's an experience designed to increase your AOV and your customer's loyalty.

More to come.

Craig Ruks

Founder, Orchard Supply Co.
craig@orchardsupply.co